Glance strengthens international sales leadership with appointment of François Gioux as Sales Director

Today, the leader in TV and video market intelligence, Glance, announced the appointment of François Gioux as Sales Director. 

Reporting to Frédéric Vaulpré, Senior Vice President at Glance, Gioux will manage Glance sales team across North America, South America, Europe, the UK, Australia, Nordics and Asia. In his new role, he will drive Glance’s international commercial strategy and support the company’s continued growth across global markets. He will also focus on expanding strategic partnerships with key players in the media and entertainment industry 

With over 17 years experience working in advertising, branding and media, Gioux has fostered expertise in sales management, media strategy and brand communication. He began his career in the advertising sales divisions of leading French media groups RTL and M6 Unlimited, where he promoted audience value, data and insights to advertisers. 

Latterly, he was International Sales Director at sonic branding agency Sixième Son, where he played a pivotal role in driving international growth and collaborating closely with broadcasters, producers and studios. Most recently, Gioux was Sales Director at advertising agency Silenzio, partnering with key figures in the entertainment industry and developing the agency’s growth strategy and identifying strategic partnerships to support growth.

 “François brings a rare combination of deep media expertise and international commercial experience that is perfectly suited to Glance's continued global ambitions. His background across both broadcast and entertainment, combined with a strong track record of building relationships with key industry players, makes him an outstanding new addition to the team. I look forward to seeing him drive high client service and growth across our international markets” said Frédéric Vaulpré, Senior-Vice President at Glance. 

“I am delighted to be joining Glance at such an exciting moment in the evolution of the TV and video intelligence market. The depth and breadth of Glance's data offering, and the calibre of its client relationships, are truly impressive. I look forward to working with the team to build on this strong foundation and to developing new opportunities across our key markets” said François Gioux. 

The changes are part of a transformative period at Glance, following the announcement about two key senior appointments to support its ambitious strategic plan and strengthen operational leadership earlier this year. Glance has been making significant advancements in its offerings, deliverables and production methods, with more planned to launch this year. 

The new appointment will take place with immediate effect.