Most successful scripted series in the online screens

World TV updates - January 2018

Scripted series strongly benefit from the additional audience brought by online screens (computers, tablets and mobiles). 4-screen data available in the Netherlands and in France allowed the Scripted Series Report 2017 to identify the most successful TV series on these screens

NETHERLANDS

In the Netherlands, the most successful scripted series viewed online are all dramas, with less than 10 episodes, and broadcast on the public group channels NPO. If Flikken Maastricht and Als de Dijken Breken also feature among the most watched scripted series on TV screen. But, the NPO 3 drama Vlucht HS13, only stands out when looking at online ratings. Online screens bring an additional 8.7% viewers to the programme.

FRANCE

In France, the situation is quite different: the triumphant scripted series online are dramedies. However, as in the Netherlands, they are made up of fewer episodes. Season 7 of TF1’s hit dramedy Clem also ranks 5th in the scripted series top TV set ranking in France. On the contrary Fais pas ci, fais pas ça and Dix pour cent, both broadcast on the public channel France 2, achieved success mainly online. These two series share another common point: they are France 2’s two most young adults oriented scripted series.

Looking at these case studies it is relevant to say that even if TV remains the main screen to watch scripted series, online ratings are key to understand global successes.

Sources: Eurodata TV Worldwide – Médiamétrie

Confidence interval calculus

Sample size or target in the sample

n =

Proportion observed in the sample or on a target in the sample

p =

%

Warning: only applies to a proportion. The Average Rate is an average of proportions and the Audience Share a ratio of proportions. This tool is provided for information purposes. It cannot be applied for professional purposes without further precautions.

Test of significance of the differences between two proportions

Used to assess whether the difference between 2 proportions is significant at the 95% threshold

Proportion

Sample size

1st sample

%

2nd sample

%

Warning: only applies to a proportion. The Average Rate is an average of proportions and the Audience Share a ratio of proportions. This tool is provided for information purposes. It cannot be applied for professional purposes without further precautions.

Linked solutions
More