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Masha and the Bear has been a tremendous success worldwide, could you please explain to us what makes this Kids programme a hit?

Since its release in 2009, Masha and the Bear has travelled worldwide because it is a very unique property for many reasons:

First of all, it has an outstanding animation technique (3D CGI) - Masha and the Bear is one of the most expensive TV cartoon series ever developed with quality matching world’s best animation studios.

Also, Masha and The Bear is a unique idea about the relationship between a child and a grown-up, a universal topic that can relate too everyone. The author behind the show has a strong long-term vision and knows how to keep it exciting which makes the development of the programme easier.

If you have ever watched Masha and The Bear, you must have noticed that there is a lot of music and songs that are played in many episodes. On average, every three episodes of Masha and The Bear has a brand-new song, which children adore.

Masha and the Bear is a family show, it is not just targeting preschoolers. We can see that, thanks to ratings across various broadcasters and media platforms, parents also enjoy the show.

Finally, our worldwide know Kids show always delivers remarkable results. This has been proved by media ratings across the globe, regardless if it is watched on TV or on VOD platform or its country of origin. The show is a real success internationally and we are very proud of it.

What are your main projects for the coming months and especially for 2018?

For 2018, we are very pleased to announce that two seasons of the original Series Masha and the Bear have been already produced. This year will also welcome as well as two spin-offs - Masha's Tales and Masha's Spooky Stories.

Animaccord is currently at the production stage of the third season. For the moment, the first 15 episodes are finished, the remaining 11 will be ready in early 2019.

Of course, we are also working on some new ideas and hope to present them very soon.

How does the information provided by Eurodata TV Worldwide help you in your work?

The information provided by Eurodata TV Worldwide allows us to have a big overview of different media markets where Masha and The Bear is broadcast and gives us advices about how to deal with them. Media reports are focusing on trends and hits which helps us understand the media space on the major channels worldwide. The information provided allows us to be well prepared when we are in negotiations with partners.